Problem Solution: TeraTechAddressing customer concerns and improving business processes must be handled effectively in order to continue crop and free-enterprise(a) advantage for any organization in spite of appearance any industry. TeraTech commode develop their processes by conducting an environmental scan to recognize merchandise place trends and target markets to utilize. Companies need to continue their relationship with their customers to view as and addition customers by forecasting and fulfilling their needs. The objective of this paper is to butt a systematic approach using the 9-step Problem-solving model to abide TeraTech with solutions that could pay heed them with the challenges that they ar experiencing. Describe the SituationIssue and Opportunity IdentificationTeraTech is a ?Customer affinity Management (CRM) solutions conjunction in the pharmaceutical industry. The company has go through a significant furrow in their sales for the fourthly qua rter. Although the company has been the leader amongst their competitors in the industry, this decline in sales has the company?s chief operating officer concerned. The executives of TeraTech feel one of the reasons for the decline is because of the increased competition with competitors that fuck off the analytical software the pharmaceutical industry is looking for. another(prenominal) issue that the company is liner is the satisfaction levels of their customers, which was identified in their most recent customer surveys. To solve these issues, TeraTech needs to work out a market depth psychology to implement a new analytical product that leave drive the company back to double-digit growth (?Scenario One?, 2008). at that place are several challenges that TeraTech is facing. The company?s sales growth due to increased competition and customer dissatisfaction is the first challenge. The hour challenge is the lack of the analytical product that is being desired which the comp etitors already have. The next challenge is ! that the company is trying to cleave within budget and avoid attrition to keep the metre of employees they... If you neediness to get a full essay, order it on our website: OrderEssay.net
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